For Startups & Solo Operators

Open the doors. Run a clean shop from day one.

Everything a first-time founder or solo service provider needs — formation checklists, pricing worksheets, sales scripts, invoice templates, and the sanity-saving systems you'd otherwise have to Frankenstein together yourself.

Built for the person doing everything

If you're the owner, the salesperson, the bookkeeper, and the one who answers the phone at 7pm — this is for you.

Formation & legal

LLC vs S-corp, EIN, operating agreement, contractor agreements.

Pricing & money

Startup budget, cash flow, break-even, and pricing worksheets.

Daily operations

Invoices, estimates, follow-ups, and the SOPs that keep it running.

Sales & marketing

Scripts, objection handling, social content, and premium positioning.

Bundles for new businesses

Start with the Small Business Startup Bundle. Add the others as you grow.

See all templates →

Small Business Startup Bundle

$49

Everything you need to open the doors

The complete kit for launching a small business — formation checklist, entity guides, legal templates (operating agreement, contractor agreement, mutual NDA), financial worksheets (startup budget, 12-month cash flow, break-even, pricing), plus first-hire and launch-day checklists.

  • 13 ready-to-use PDFs covering legal, finance, and launch
  • One-page business plan + startup formation checklist
  • Operating agreement, contractor agreement, mutual NDA templates
View bundle

Contractor Sales Starter Pack

$9

Win more jobs — 5 scripts & templates for $9

The five things every contractor needs to close more work: what to say on the phone, what to say when a customer flinches at the price, a premium estimate that lifts your average ticket, a follow-up sequence that recovers lost leads, and the review-request script that fills up your Google profile. Pulled from our full library — no fluff.

  • 5 sales-focused PDFs — instantly usable
  • Word-for-word responses to 10 common price objections
  • Premium Good/Better/Best estimate template
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Premium Positioning Bundle

$19

Stop competing on price. Start commanding it.

Seven templates that reposition your service business so the cheapest quote in town stops being your reference point. The complete playbook, value-based pricing worksheet, premium estimate template, 10 objection response scripts, brand story worksheet, 30-point customer experience checklist, and the review request playbook.

  • 7 done-for-you PDFs — playbook, worksheets, scripts, checklists
  • Word-for-word responses to 10 common price objections
  • Good / Better / Best estimate template that lifts avg ticket ~20%
View bundle

Office Manager Toolkit

$49

Daily playbook + 4 working spreadsheets

Everything a contractor office manager needs to run a clean week — daily task list, employee file checklist, customer follow-up playbook, call scripts, and four working spreadsheets.

  • 4 PDFs + 4 fully formulated Excel sheets
  • AR aging, payroll, job costing, permit tracker
  • Daily / weekly routine baked in
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Contractor Spreadsheet Bundle

$49

Six working spreadsheets for the numbers that matter

KPI dashboard, material markup calculator, revenue tracker, job costing sheet, monthly P&L, and technician scorecard — pre-built with the formulas in place.

  • 6 Excel spreadsheets with real formulas
  • KPI dashboard with auto-rolling latest month
  • Bracketed material markup calculator
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Social Media Bundle

$39

90 days of content, written for trades

30 plumbing posts, 30 HVAC posts, and 30 electrical posts — each with hook, caption, hashtags, and image prompt. Plus a caption library, reels concepts, and Canva template guide.

  • 90 trade-specific social posts
  • 20 reusable caption templates
  • 15 reels concepts
View bundle

Read this before you launch

Real playbooks — not fluffy blog posts.

Startup

The Ultimate Guide to Starting a Service Business in 2026

The complete playbook for launching a service business — from picking the right entity and pricing your work profitably to the software, marketing, and hiring moves that separate the shops that make it from the ones that fold in year two.

Read the guide
Startup

The Contractor's First 90 Days: A Month-by-Month Startup Checklist

Starting a plumbing, HVAC, or electrical business? Here's exactly what to tackle month by month so nothing falls through the cracks, from LLC paperwork to your first hire.

Read the guide
Positioning

Stop Competing on Price: How Contractors Win by Building Trust, Expertise, and Experience

Competing on price is a race to the bottom, and the finish line is usually bankruptcy. Here's how to reposition your service business so the cheapest quote in town stops being the reference point on every job.

Read the guide
Marketing

How to Get More Contractor Leads in 2026: 9 Proven Ways to Fill Your Schedule

Google Ads costs are up, referrals are unpredictable, and your competition is bidding on your name. Here are 9 lead sources that actually work for plumbers, HVAC techs, electricians, and roofers right now, ranked by ROI.

Read the guide
Software

The Best Job Management Software, Website Builder, and Business Phone for Contractors in 2026

You don't need a dozen apps. You need three that actually work. Here's the straight talk on the best software for HVAC, plumbing, electrical, and landscaping contractors — what each one does, who it's for, and what it'll cost you.

Read the guide
Marketing

30 Social Media Post Ideas for Plumbers, HVAC Techs & Electricians

Never run out of content again. 30 proven post ideas for service contractors, from before-and-afters to educational hooks that build trust and bring in leads.

Read the guide

Not sure where to start?

Book a free 20-minute call. I'll help you figure out what to build, what to buy, and what to skip for now.

Book a Free Call