Everything a first-time founder or solo service provider needs — formation checklists, pricing worksheets, sales scripts, invoice templates, and the sanity-saving systems you'd otherwise have to Frankenstein together yourself.
If you're the owner, the salesperson, the bookkeeper, and the one who answers the phone at 7pm — this is for you.
LLC vs S-corp, EIN, operating agreement, contractor agreements.
Startup budget, cash flow, break-even, and pricing worksheets.
Invoices, estimates, follow-ups, and the SOPs that keep it running.
Scripts, objection handling, social content, and premium positioning.
Start with the Small Business Startup Bundle. Add the others as you grow.
Everything you need to open the doors
The complete kit for launching a small business — formation checklist, entity guides, legal templates (operating agreement, contractor agreement, mutual NDA), financial worksheets (startup budget, 12-month cash flow, break-even, pricing), plus first-hire and launch-day checklists.
Win more jobs — 5 scripts & templates for $9
The five things every contractor needs to close more work: what to say on the phone, what to say when a customer flinches at the price, a premium estimate that lifts your average ticket, a follow-up sequence that recovers lost leads, and the review-request script that fills up your Google profile. Pulled from our full library — no fluff.
Stop competing on price. Start commanding it.
Seven templates that reposition your service business so the cheapest quote in town stops being your reference point. The complete playbook, value-based pricing worksheet, premium estimate template, 10 objection response scripts, brand story worksheet, 30-point customer experience checklist, and the review request playbook.
Daily playbook + 4 working spreadsheets
Everything a contractor office manager needs to run a clean week — daily task list, employee file checklist, customer follow-up playbook, call scripts, and four working spreadsheets.
Six working spreadsheets for the numbers that matter
KPI dashboard, material markup calculator, revenue tracker, job costing sheet, monthly P&L, and technician scorecard — pre-built with the formulas in place.
90 days of content, written for trades
30 plumbing posts, 30 HVAC posts, and 30 electrical posts — each with hook, caption, hashtags, and image prompt. Plus a caption library, reels concepts, and Canva template guide.
Real playbooks — not fluffy blog posts.
The complete playbook for launching a service business — from picking the right entity and pricing your work profitably to the software, marketing, and hiring moves that separate the shops that make it from the ones that fold in year two.
Read the guide StartupStarting a plumbing, HVAC, or electrical business? Here's exactly what to tackle month by month so nothing falls through the cracks, from LLC paperwork to your first hire.
Read the guide PositioningCompeting on price is a race to the bottom, and the finish line is usually bankruptcy. Here's how to reposition your service business so the cheapest quote in town stops being the reference point on every job.
Read the guide MarketingGoogle Ads costs are up, referrals are unpredictable, and your competition is bidding on your name. Here are 9 lead sources that actually work for plumbers, HVAC techs, electricians, and roofers right now, ranked by ROI.
Read the guide SoftwareYou don't need a dozen apps. You need three that actually work. Here's the straight talk on the best software for HVAC, plumbing, electrical, and landscaping contractors — what each one does, who it's for, and what it'll cost you.
Read the guide MarketingNever run out of content again. 30 proven post ideas for service contractors, from before-and-afters to educational hooks that build trust and bring in leads.
Read the guideBook a free 20-minute call. I'll help you figure out what to build, what to buy, and what to skip for now.
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